[QIWEI] The core values of an enterprise, each of which is the morality and responsibility that Weird people abide by. Originally, an enterprise is to recruit a group of like-minded people to work together, and everyone is striving for a common goal. Being able to find like-minded people, with the same values, can naturally have the same goal and work together towards the goal; However, in most cases, it is difficult to recruit like-minded people. At this time, it is only necessary to find some employees who basically agree with the company's values, and then pass on the company's values to them, so that they can work together with the company's employees towards the common goal.

Core values refer to the creed that enterprises persist in their business process and strive to make all employees believe in. Core values are an important part of enterprise philosophy. They are a series of guidelines to solve the internal and external contradictions in the development of enterprises, such as the views or attitudes of enterprises towards the market, customers and employees. They are the opinions of enterprises to show how they can survive.

The "core values" of an enterprise is "an essential and lasting set of principles of an enterprise". It can't be confused with specific corporate culture or business practices, and it can't compromise with the financial benefits and short-term goals of the enterprise.

Values are deeply rooted in the enterprise. They are guiding principles that lead enterprises to carry out all business activities without time limit. To some extent, their importance even exceeds the strategic objectives of enterprises.

The enterprise's goal (to help achieve a specific goal of a task) is not the enterprise's values, its mission and business purpose (the most basic reason for its existence), nor is it the enterprise's values. The so-called values should not be confused with the prospect of the enterprise (about the depiction of the imagined future image). All these words have their place in successful enterprises. However, values are the forerunner of all enterprise goals and the basis for all enterprise goals to strive for.